August

Context

AUGUST is a boutique residence of 13 apartments in Bulduri, one of Jūrmala’s most sought-after locations, designed for quality living and lasting value.

Ahead of the launch, the project needed a name, positioning, visual identity, and a set of materials to communicate its values and attract buyers.

Positioning

Located in Bulduri, AUGUST offers a rare balance of privacy, seaside living, and everyday convenience. Its address at Vienības prospekts 1A brings these qualities together in a way that is difficult to find elsewhere on the Baltic coast.

A rare address is not only about location, but also about the confidence of choosing a place with lasting value—one that cannot easily be replicated.

Logotype

The AUGUST logo is calm, timeless, and architectural. Its warm serif typography conveys quiet confidence, while the mark works as a subtle signature across digital and physical applications.

System

The design system is inspired by the golden hour, when light softens and architecture takes on a warm glow. A rich palette of warm tones, refined serif typography, and a distinctive vertical pattern create an architectural rhythm while preserving the project’s elegance and premium character.